Privacy Policy

1. Introduction

This Privacy Policy describes how Vivaz LLC, doing business as Prymr ("Prymr," "we," "us," or "our"), collects, uses, and shares information when you visit our website (prymrhub.com), purchase our digital product, or otherwise interact with our services.

By using prymr.com or purchasing our Product, you agree to the practices described in this Privacy Policy.

2. Information We Collect

2.1 Information You Provide Directly:

• Name and Email Address: When you purchase the Product, sign up for our newsletter, or contact us
• Billing Information: Processed through our payment processor (Stripe); we do not store full payment card information on our servers
• Firm Information: Optional firm name, size, and contact details if provided during purchase or correspondence
• Communication Content: Emails or messages you send to us

2.2 Information Collected Automatically:

• Usage Data: Pages visited, time spent on prymr.com, browser type, device information, IP address (anonymized where applicable)
• Cookies and Tracking Technologies: See Section 5 for details
• Referral Source: How you arrived at prymr.com (e.g., search engine, direct link, advertisement)

2.3 Information from Third Parties:

• Payment Processor (Stripe): Transaction confirmation, order details, and customer information necessary to fulfill your purchase
• Analytics Services: Aggregated usage statistics from services such as Google Analytics or similar tools
• Email Service Provider: Engagement metrics (such as whether you opened our emails) from our email marketing platform

3. How We Use Your Information

We use the information we collect to:

• Fulfill Your Purchase: Process transactions, deliver the Product, provide customer support
• Communicate With You: Send order confirmations, product updates, support responses, and marketing communications (where consented)
• Improve Prymr: Analyze usage patterns to enhance the Product and our website
• Comply With Legal Obligations: Meet tax reporting, accounting, and regulatory requirements
• Prevent Fraud: Detect and prevent fraudulent transactions and unauthorized access

4. How We Share Your Information

4.1 We Do Not Sell Your Information. Prymr does not sell, rent, or trade your personal information to third parties.

4.2 Service Providers. We share information with trusted third-party service providers who help us operate our business:

• Stripe: Payment processing
• Email Service Provider: Email delivery (e.g., Mailchimp, ConvertKit, or similar)
• Analytics Services: Website usage analysis (e.g., Google Analytics)
• Hosting Provider: Website hosting (Webflow)

These service providers are contractually required to protect your information and use it only for the purposes we specify.

4.3 Legal Requirements. We may disclose information when required by law, court order, or to protect our legal rights, the rights of others, or to prevent fraud.

4.4 Business Transfers. If Vivaz LLC is involved in a merger, acquisition, or sale of assets, customer information may be transferred. We will provide notice before any such transfer.

5. Cookies and Tracking Technologies

5.1 What Are Cookies? Cookies are small text files stored on your device that help us recognize you and remember your preferences.

5.2 Cookies We Use:

• Essential Cookies: Required for the website to function (e.g., session management)
• Analytics Cookies: Help us understand how visitors use prymr.com
• Marketing Cookies: Used for advertising and remarketing (only with your consent where required)

5.3 Managing Cookies. You can control cookies through your browser settings. Disabling certain cookies may affect website functionality.

6. Data Retention

We retain your personal information for as long as necessary to:

• Fulfill the purposes described in this Privacy Policy
• Comply with our legal obligations (typically 7 years for tax and accounting records)
• Resolve disputes and enforce our agreements

When information is no longer needed, we delete or anonymize it.

7. Your Rights

Depending on your location, you may have certain rights regarding your personal information:

7.1 For All Customers:

• Access: Request a copy of the personal information we have about you
• Correction: Request corrections to inaccurate information
• Deletion: Request deletion of your information (subject to legal retention requirements)
• Opt-Out: Unsubscribe from marketing communications at any time

7.2 For California Residents (CCPA):Under the California Consumer Privacy Act, you have additional rights including the right to know what personal information we collect, the right to delete it, and the right to opt-out of any sale (which we don't do).

7.3 For European Union Residents (GDPR):Under the General Data Protection Regulation, you have additional rights including data portability, withdrawal of consent, and the right to lodge a complaint with a supervisory authority.

7.4 Exercising Your Rights. To exercise any of these rights, contact us at [your email]. We will respond within the timeframes required by applicable law (typically 30 days).

8. Data Security

We implement reasonable technical and organizational security measures to protect your information, including:

• Encryption of data in transit (HTTPS)
• Access controls limiting who can view customer information
• Secure payment processing through Lemon Squeezy
• Regular security reviews

However, no method of internet transmission or electronic storage is 100% secure. We cannot guarantee absolute security.

9. Children's Privacy

Prymr is intended for use by businesses and professionals. We do not knowingly collect information from individuals under 18 years of age. If we discover we have inadvertently collected such information, we will delete it promptly.

10. International Users

Prymr is operated from the United States. If you access the Product from outside the United States, your information will be transferred to, stored in, and processed in the United States. By using the Product, you consent to this transfer.

For European Union users, this transfer is conducted under appropriate safeguards as required by GDPR.

11. Third-Party Links

Prymr.com and the Product may reference or link to third-party services (such as AI tools like Claude, ChatGPT, Copilot, etc.). We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies separately.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The "Last Updated" date at the top reflects the most recent version. Material changes will be communicated through email or a notice on prymr.com.

13. Contact Us

If you have questions about this Privacy Policy or our privacy practices, contact us at:

Vivaz LLC dba Prymr Email: team@prymrhub.com

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